Open Startup
Real-time public stats on the platform we're building.
Server-side traffic
Cloudflare Web Analytics httpRequests1dGroups - refreshed 3m agoCloudflare counts every edge request including search engine and AI crawlers. The 30-day chart below counts first-party visitors only (no bots).
Traffic
vs previous 30 days: ↑ 9183% visitorsTraffic by month, all time
| Month | Visitors | Pageviews |
|---|---|---|
| 2025-11 | 1,332 | 25,140 |
| 2025-12 | 3,021 | 97,740 |
| 2026-01 | 2,003 | 31,878 |
| 2026-02 | 9,373 | 45,848 |
| 2026-03 | 37,020 | 67,232 |
| 2026-04 | 2,074 | 4,108 |
| 2026-05 | 1,198 | 1,941 |
| 2026-06 | 13,786 | 15,292 |
| 2026-07 | 35,215 | 99,581 |
First-party visitors only, since November 2025. The current month is partial.
Where visitors come from
What we're shipping
Full roadmap →Recent milestones
Full changelog →Talent fee moved to a clearer 15 percent structure
highThe talent fee is now 10 percent for the platform plus 5 percent for payment, payout, escrow, and dispute handling, 15 percent total, charged to talent only. Talent keep 85 percent of every booking.
Cancellation and refund terms shown before you commit
mediumCancellation and refund terms now show before you send a quote, before you pay, in the FAQ, and in your booking confirmation email, so the policy is never a surprise.
Miami photography hub is live
mediumA dedicated hub for Miami photographers, with local FAQs and city-specific search, so clients can find and contact photography talent in Miami directly.
Founder, Team, and Elite badges
mediumVerified talent profiles now show Founder, Team, and Elite badges where they apply, so clients can spot vetted and top-tier talent at a glance.
Shoppable talent profiles rolling out
highSelectable services and pricing are rolling out across talent profiles, so clients can see exactly what is offered before reaching out.
Cleaner profile editing
highThe talent profile editor is tidier and more reliable. Each section now has a single Save button with a clear saved confirmation, and a bug is fixed where saving your professional headline wrongly triggered an account email-change prompt. Founder and team accounts also show a clear badge.
Jobs pipeline restored: apply URL column fix
highFixed a column mismatch in job-ingest-worker (TBA-700) where the worker wrote apply links to application_url but the auto-publish sweep and CHECK constraint checked apply_url. Deployed v18 of the edge function. Pipeline unblocked with 448 published jobs now live.
Gig archiving fix: 1,148 expired gigs cleaned up
mediumFixed archive_stale_content() to correctly check gig_postings.expires_at (TBA-488). Previously expired gigs were not being archived due to a WHERE clause targeting the wrong column. 1,148 stale gigs archived, published gigs stabilized at 2,145.
All talent profiles now publicly visible
highExpanded the discoverable talent pool to 59 published profiles. The /talent directory now reflects the full active member base, with quality-checked profiles visible to all visitors.
Live multi-currency converter shipped
highReal-time exchange rates for 50+ currencies, refreshed every 6 hours from open.er-api.com. Available at /tools/currency-converter plus inline on pricing pages.
Why open?
The Booking Agency publishes its operating numbers, roadmap, and shipped changelog in real time on this page. We do this because most platforms in the talent and freelance space are opaque: visit count is invented, pricing is hidden until you're locked into a sales call, and roadmaps are treated as competitive secrets. We treat them as evidence. Every counter on this page is fetched live from the production database. Every shipped feature is logged with the date and a human-readable note. The intent is simple: a creator deciding whether to invest the hour to build a profile here should be able to see everything we know about how the platform is performing before they start.
Every shipped feature, fix, and decision is on this site, dated, and linkable. The roadmap above shows what's in progress, what's queued, and what's already shipped: counted from the same database row that ships the feature itself. No marketing-team filter.
No VC pressure to pivot or harvest users. Built by the founder, accountable to the talent, the clients, and the open-source community that uses the data layer. Tara Trade Intl LLC (Wyoming, USA) is the operating entity for compliance and payments.
If a number on this page looks wrong, file it via the "Report Issue" flag in the footer or email [email protected]. The same goes for missing changelog entries: the log only counts what we remember to write down, and we'd rather over-document than under-document.
We believe in radical transparency. The live counters on the dashboard above refresh from the database on every page load. The numbers below describe the platform shape, not point-in-time snapshots.
Content scale
- 412K+ venue and business listings across cities
- 325K+ city pages in database
- 9.3M+ published pages total: 7.02M SEO modifier pages, 981K SEO lean pages, 838K postal pages, 326K city pages, 117K blog articles, 8.4K airports, 203 managed pages, 103 money pages, 45 talent profiles
- 163 countries with published listings
- 843 active talent and venue categories (a finer split than the 34 headline industries above), 799 subcategories
Search and discovery
Snapshots from Google Search Console and Bing Webmaster Tools, since November 2025.
Google Search Console, since November 2025 (data as of May 2026 - the GSC ingest pipeline is not currently refreshing, tracked separately):
- 173 clicks
- 73,565 impressions
- 0.2% average click-through rate
- 28.3 average position
Search clicks effectively began in January 2026. Monthly search clicks: January 10, February 32, March 80, April 6, May 45.
Bing Webmaster Tools, since November 2025:
- 72 clicks
- 2,000 impressions
- 3.68% average click-through rate
Google index coverage, pages not yet indexed by reason:
- Crawled, currently not indexed: 655,480
- Excluded by noindex tag: 480,980
- Blocked by robots.txt: 161,300
- Page with redirect: 90,480
- Not found (404): 87,706
- Alternate page with proper canonical: 12,568
- Duplicate, Google chose a different canonical: 10,050
- Duplicate without user-selected canonical: 4,582
- Soft 404: 2,778
- Server error (5xx): 35
- Indexed, though blocked by robots.txt: 0
- Discovered, currently not indexed: 583,818
- Redirect error: 184
- Blocked due to other 4xx issue: 113
Countries
The site has surfaced in Google Search across 184 countries since November 2025. Top markets by search clicks:
- Brazil: 60 clicks, 2,090 impressions
- United States: 29 clicks, 36,638 impressions
- United Kingdom: 13 clicks, 7,697 impressions
- India: 12 clicks, 2,469 impressions
- Netherlands: 5 clicks, 671 impressions
- Canada: 3 clicks, 2,803 impressions
- Finland: 3 clicks, 1,524 impressions
- France: 3 clicks, 1,346 impressions
- Australia: 3 clicks, 894 impressions
- China: 3 clicks, 177 impressions
- Kenya: 3 clicks, 146 impressions By impressions, the United States leads at 36,638, followed by the United Kingdom at 7,697 and Canada at 2,803.
Visitors by month
Tracked visitors per month, split into estimated human visitors and automated traffic (bots, search crawlers, and AI agents). The split is an estimate based on session depth: human sessions here average around 18 pageviews, while automated hits typically load a single page. Automated traffic is not hidden. Being discovered and indexed by search engines and AI crawlers is part of how the platform gets found, so both numbers are shown.
- November 2025: 1,332 human, 0 automated (1,332 total)
- December 2025: 1,455 human, 0 automated (1,455 total)
- January 2026: 1,771 human, 217 automated (1,988 total)
- February 2026: 2,583 human, 6,572 automated (9,155 total)
- March 2026: 3,749 human, 33,359 automated (37,108 total)
- April 2026: 228 human, 1,859 automated (2,087 total)
- May 2026: 108 human, 1,090 automated (1,198 total)
- June 2026: 815 human, 12,382 automated (13,197 total)
- July 2026: tracking paused, page_views has had zero rows since 2026-07-18 01:59 (see TBA-3122), figures will resume once the pipeline is fixed Estimated totals since November 2025: about 12,000 human visitors and about 55,000 automated visits. The live counters at the top of this page show total tracked visitors.
Measurement notes, kept visible for transparency. The earliest tracked data is a single test day in January 2025 (453 visitors, 7,100 pageviews), a year before regular tracking began in November 2025. December 2025 raw pageviews were inflated to about 97,740 by an internal probe; the corrected figure of 27,455 is what is shown above. The all-time counters at the top reflect the raw measured data including both of these; the monthly breakdown shows the corrected values.
Cloudflare edge (bots, crawlers, and AI agents)
Traffic at the Cloudflare edge for a snapshot 30-day window (31 May to 30 June 2026, not a rolling last-30-days figure). This includes search bots, crawlers, and AI agents, so it runs far ahead of human visitors:
- 12.53M total requests
- 3.13M unique visitors at the edge
- 157 GB served, 15.55% cached
- 851,731 threats blocked AI crawler policy: all major search and AI crawlers are welcomed (ClaudeBot, GPTBot, PerplexityBot, Google-Extended, CCBot, Applebot, Amazonbot, and more). Only private areas (admin, api, auth, dashboard, settings) are disallowed.
Talent and jobs
45 published talent profiles. 8,748 published job listings, aggregated from external sources. Gig postings: 0, the table has been empty since the Ticketmaster contamination was purged. Subscription model: talent and businesses subscribe to be listed and discovered.
Pricing
- Freelancers: Free / Premium is the free-launch offer, free until it reverts to $9.99 per month (or $99 per year) / Pro is fully priced from day one at $49.99 per month or $499 per year
- Businesses: Free / Professional $99 per month or $999 per year / Business $299 per month or $2,999 per year / Enterprise $999 per month or $9,999 per year
Revenue
Two lines: subscriptions (Premium reverts to $9.99/mo after launch, Pro is $49.99/mo from day one, business tiers $99 to $999/mo), plus a 15% fee on completed bookings charged to talent only (10% platform, 5% payment handling and payouts). Clients pay exactly the displayed price.
Team
- 1 founder (Monique van Bokkum)
- 1 Head of Marketing (Andrew Libera)
- 1 Head of Technology (Chris Rose)
Stack
- TypeScript across the codebase
- React 18 with server-side rendering (Vike)
- Supabase: Postgres, Auth, Storage, and Deno Edge Functions
- PL/pgSQL for in-database logic, scoring, and scheduled jobs
- Tailwind CSS
- Vercel hosting
- Cloudflare CDN and edge
- Stripe for payments
- Unsplash for imagery
Funding
Bootstrapped to date. We are now raising a $1,000,000 pre-seed on a $5,000,000 post-money SAFE to take the platform through launch. See /investors for the terms.
Roadmap
See /roadmap for what we are building next.
Why open?
Because most founder advice is filtered and we want to share real numbers as we build. Whether we succeed or fail, every number stays public.
Stats refresh hourly. Last updated: Jul 20, 2026, 6:20 PM.