Breaking the Mold: Manscaped’s Approach to Creativity, Risk, and Influencer Partnerships

Captiv8’s Head of Strategy and Innovation, Yak Gertmenian, sat down with Henry Arlander, VP of Integrated Creative at Manscaped, to discuss how the brand has redefined creative marketing in the personal care space. With experience across top agencies like Goodby, Pereira & O’Dell and internal creative leadership at Keurig/Dr Pepper, Henry shared how Manscaped identified… Continue reading Breaking the Mold: Manscaped’s Approach to Creativity, Risk, and Influencer Partnerships

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