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At Spotify, we don’t just build marketing campaigns - we create moments that bring fans and artists closer together. Within our K-pop Marketing team, you’ll help shape how K-pop is experienced both on and off the platform. This team sits at the intersection of culture, creativity, and fandom, driving impactful campaigns and live experiences that resonate locally in Korea while influencing global audiences. Your mission is to bridge the gap between physical live experiences and digital streaming. You will lead the strategy and execution of high-impact activations - ranging from album launches and exclusive artist performances to Spotify’s original programmed events. By straddling the line between innovative concepting and rigorous execution, you will amplify our brand and drive growth for the company. Based in our Seoul office, you will be a key architect in strengthening the bond between artists and fans, ensuring every activation resonates locally while scaling globally.